3. Tradition, of course, is the root of many cultures. We should acknowledge the importance of culture in communication and in contributing to our identity and sense of belonging as part of a social group. For example, I/S projects used to merely automate manual activities. The arts and culture represent one of the few areas in our society where people can come together to share an experience even if they see the world in radically different ways. It is important to note that culture can, and does, change over time as societal norms change, but the members of that society govern that change so the individual members of the society have a level of control over the culture. Change the Organizational Culture . Why is language important to culture? Culture change is key for any digital transformation initiative Why is culture change essential for digital transformation. The most important feature of successful cultural change programmes is the follow-up - but one that is most often left to drift. The change brought love, peace, and comfort into my life. Knowing what the desired organizational culture looks like is not enough. Cultural change—anthropologists tell us—begins with processes of innovation, of which cultural borrowing or diffusion is by far the most common. The classic culture change model builds on three stages: “unfreezing” the beliefs in an organization through critical events; “change” through role-modeling and setting new behaviors and beliefs; and “refreezing” the organization to lock in a new culture (see Lewin-Schein Models 2). Preserves Cultures Many times, culturally traditional things begin to shift and change in order to appease the world view of said culture. This involves carrying out a cultural assessment of the entire organization, which may include determining levels of honesty, integrity, accountability, … In addition, belonging to a culture provides people with a sense of identity, purpose and belonging. The work culture gives an identity to the organization. For digital transformation to be successful, businesses need to adopt agile methodologies, processes and working practices. The importance of cultural diversity in the workplace can’t be understated. MvdB: What do you see as the future of this importance of culture and technology, and what are the trends that are pointing to that future? This involves providing appropriate training resources that will help employees to adapt to the changes right from the time the change is fully implemented. But few are prepared for the internal disruption this causes throughout the entire enterprise, which is why culture change and change management is so important. Although homogenizing influences exist as a result of this phenomenon, they are far from creating a single world culture. CULTURAL CHANGE MAY BE an incidental effect of a project, a necessary ingredient for success, or even a deliverable. 1. A Learning Culture – The Best Culture for Today’s World. Take the example of HP Inc., a global technology company headquartered in Palo Alto, CA, which began when Hewlett-Packard Co. split into HP Inc. and Hewlett-Packard Enterprise on November 1, 2015. What is digital transformation? Heidi Lynne Kurter, founder and CEO of Heidi Lynne Consulting says, “The greatest challenge I see when attempting to change company culture is the resistance to change.” Employees don’t like to see changes in the workplace, and some are more resistant to … The organization culture brings all the employees on a common platform. The Importance of Culture Culture can be defined as the arts and other manifestations of human intellectual achievement regarded collectively. Cultural change requires an absolute preparedness, willingness and appetite for ongoing improvement – as individuals and as a collective. No banking system can work without trust. The two most important elements for creating organizational cultural change are executive support and training. Culture is important for a number of reasons because it influences an individual's life in a variety of ways, including values, views, desires, fears, views and worries. Culture can be seen as a uniting force that is part of our daily lives and an integral part of our being, defining the way we treat other people and ourselves. Thus, a culture is significant in affecting a human being’s social life. The cultural values that people inhibit form the founding principles of an individual’s life. Change is important in coping with emerging technological advancements in the society. There is a lot of talk at the moment about this process, where an organization overhauls its capabilities in order to reach digital enlightenment. It has been sometimes called repositioning of culture, which means the reconstruction of the cultural concept of a society. Cultural globalization, phenomenon by which the experience of everyday life, as influenced by the diffusion of commodities and ideas, reflects a standardization of cultural expressions globally. Use organizational conversations about culture to underscore the importance of change. In today’s fast-paced, complex world, change is constant. Mr. Leithner, why is cultural change so important? Culture has always been important, but today, it's becoming more than just a buzzword. A culture that can change and evolve quickly could easily be seen as a strong plus. Transforming the business in line with new technologies helps it to edge out its competitors, thanks to increased productivity. 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